Restoring the natural look and feel of your mouth as comfortably and quickly as possible is our top priority. Through newer technology, we can work with whitening techniques, fillings, crowns, bridges, implants, and dentures to personalize your care. Your best interest is our top priority. Your visits are personalized to include education, prevention, and care, all provided by highly trained staff. Your diagnosis and treatment recommendations are dictated by your needs, not quotas, production goals, or other outside influences, and we use the most innovative technologies available.
Brian Herring cut his teeth, so to speak, northwest of Lubbock on a family farm in Friona. Those lessons in hard work and perseverance propelled him to academic and athletic achievement at Texas Tech University, as a post-graduate student and then a faculty member at the Baylor College of Dentistry, in private practice, and as a husband and father.
Herring relocated his dental practice to Lubbock in , purchasing the practice of highly respected, long-time dentist Dr. Ronald Phillips. Prior to moving back to the South Plains, Dr.
Herring maintained a private practice in Frisco. Since , the practice has focused on dentistry for the entire family. He also served in a part-time clinical faculty capacity at Baylor College of Dentistry while in the Metroplex. Professionally, Dr. He is also fellow in the International Dental Implant Association. His post-graduate focus has been on dental implants, cosmetic dentistry, and complex restorative dentistry. Herring earned his [dental degree] from Baylor College of Dentistry in in Dallas, using his elective courses to study dental implants, advanced endodontics, and forensic dentistry.
While there, he participated with several student organizations, including the track team, Kappa Alpha Order, and the Interfraternity Council. In their free time, they enjoy family get-togethers, spending time with friends, and cheering on the Red Raiders. They are so excited finally to be back in Lubbock and the South Plains. Your regular visits will include an exam of your teeth, gums, fillings, and mouth.
