The DFL Group, which is building an international ecosystem that will provide multiple suppliers and buyers with financing, online sales capacity and a comprehensive selection of polished diamonds, along with gemological, logistic and market-intelligence support, has announced the appointment of Mahiar Borhanjoo as its new chief executive, effective June 17, With a proven and successful track record, both inside and outside the diamond sector, Mr. Borhanjoo will be a joining a techno-centric organization that aims to become a disruptive force in the diamond industry.
It will manage this by providing sorely-needed financing to multiple diamond manufacturers, as well as know-how and technical support in making their merchandise available online, and then delivering the goods securely to a global client base. Through UNI. Diamonds, the DFL Group is rapidly creating one of the largest and most comprehensive suppliers of polished diamonds to the international market.
His knowledge of the industry and experienced leadership will help drive DFL forward, transforming this business. We are delighted to welcome him into our corporate family as CEO, and wish him every success.
Borhanjoo said. Diamonds are not only committed to a more efficient, more economic and more reactive diamond value chain, but also one that is ethical, transparent and traceable. I am looking forward to working with the DFL team and all our partners toward reaching these goals.
Home News Photos. Borhanjoo joins the DFL Group after serving as managing director of one of the world's largest polished diamond suppliers, and before that served for six years as Executive Director of Sales and Sightholder Services at De Beers' Diamond Trading Company.
